Panasonic launches the Eluga I2 Active in India at Rs.7,190

Panasonic today launched a new budget Android smartphone in India, the Eluga I2 Active. The smartphone features a metal body and comes in three colors – Gold, Rose Gold, and Grey. It has been priced at Rs.7,190 for the 1GB RAM variant while the 2GB RAM variant is priced higher at Rs.7,990.

The Eluga I2 Active features a 5-inch HD IPS display with 720 x 1280 HD resolution, resulting in a pixel density of 294 pixels per inch. It runs on a quad-core MediaTek MT6737 64-bit chipset with the Mali-T720 GPU handling the graphics. As mentioned above, the smartphone comes with either 1GB or 2GB of RAM. Both variants include 16GB of internal storage, which can be expanded further by up to 128GB thanks to a Hybrid Dual SIM configuration.

Like the rest of the specs, the Eluga I2 Active isn’t particularly impressive in the camera department either. At the rear is an 8MP snapper with an LED flash while on the front is a 5MP snapper for taking selfies and handling video calls. Connectivity features include Wi-Fi 802.11 b/g/n, Bluetooth 4.0, GPS with A-GPS, GLONASS, and 4G VoLTE. Perhaps the most disappointing aspect of the new Eluga smartphone is its battery. Panasonic has equipped the Eluga I2 Active with a small 2200mAh capacity battery, so will certainly not be impressive in terms of battery stamina. Fortunately, it runs on the Android 7.0 operating system out of the box.

With the launch of ELUGA I2 Activ, we aim to target users who wish to own stylish and selfie camera-specific smartphones. This smartphone comes with 5.0″ HD display which can be easily carried in your pocket and used on-the go. Consumers nowadays prefer using their smartphones as an everyday pocket camera. A recent research by Counterpoints Research stated that nearly 33% of users prioritize a better selfie camera or fingerprint sensor for their next smartphone purchase, said Pankaj Rana, Business Head – Mobility Division at Panasonic India.


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